We noted earlier that websites need to be primarily focussed not on ourselves but on what our customers want. So 80% of the website should be about helping them to get what they want.
A Successful Sales Letter
“Excellent! Excellent!! Excellent!!!”
A Website Home Page With a Punch!
How a Tiny, Grassroots Environmental Protection Group (With No Budget) Got National Publicity For Their Cause
Southwell Action Team (SAT) is a group of Dorset villagers formed to stop a beautiful area of coastline near Portland Bill being ‘turned into a lunar landscape’ by wilful quarrying.
How To Beat 500 Other Contestants and Win A Prestigious Photography Contest - By Using
On a personal basis, Michael showed me how to win a prestigious photography contest - at my first attempt! Many of the other 500 contestants were much more talented photographers. But we had ‘an unfair advantage’ - we used ‘a little marketing secret’.
Michèle Ireland, Dorset
A Flier With a 7% Response and a Sales Letter with a 15% Response!
I know you’ll be chuffed to know the outcome of the test with Phil’s blog… it went to his database (@4,000) and 313 people requested our hardcopy sales letter (@7%) and 45 people have ordered (@ 15%). I’m delighted!
These are just a few of the many things I’ve done for other people. If
I can be of help to you with your business or, if you’d just like to talk things over, call me on:
Telephone: 07850 564 410